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From Pia Dzimalle

AI labeling on Instagram: How it really affects your reach

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Instagram Redesign

From now on, the app may look different when you open it. Reels will appear primarily in the Home tab, with DMs right next to them. This change is being introduced because, according to the platform, Reels and DMs are the most frequently used features. The change will initially be introduced in India. If you don’t like the redesign, you can also turn it off and return to the “normal” design.

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Postings in 5120×1080

Instagram is now launching the thinnest posting format ever. Posts can now be posted horizontally in 5120×1080 format.

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Link Reels

Instagram now allows you to link Reels. This means you can link from one Reel to another.

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KI Kennzeichnung
From Pia Dzimalle

AI labeling on Instagram: How it really affects your reach
Engagement Rate
From Pia Dzimalle

Does the engagement rate need a reality check in 2025?
instagram edits
From Pia Dzimalle

This is how Instagram Edits work
snapchat 2025
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Why has Snapchat become a serious business platform for creators?
TikTok shop
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TikTok Shop the reality check
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Thought leadership explained – How to become a genuine voice
B2B Influencer Marketing
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How to make a real impact with B2B influencer marketing in 2025

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How to succeed with Employer Branding
This social media and employer branding journal shows you the relevance of a successful employer brand for every company, how it is built up in the long term and why social media is an optimal communication channel for employer branding, especially for the Gen Z target group. (English version of this journal is coming soon)
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How to succeed with short content
This social media and influencer marketing journal shows you the relevance of short content in influencer marketing, which challenges creators and companies have to overcome and why Generation Z is probably the most relevant target group. (English version of this journal is coming soon)
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Working with influencers - a guide for companies
With this Instagram Marketing Journal, you'll learn how to use influencer marketing to take your success to the next level and how to successfully collaborate with creators. (English version of this journal is coming soon)
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How to take your social media success to the next level with TikTok
In addition to the already very successfully established ways to implement influencer marketing, TikTok offers completely new opportunities. How can influencer marketing be implemented and what is important in a TikTok campaign? Here's how to take your marketing success to the next level with TikTok. (English version of this journal is coming soon)
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Influencer Marketing and Social Media - Learnings from 2021 and how they become a success factor!
This social media and influencer marketing whitepaper reviews 2021 with all its developments and gives marketers an outlook on the industry's marketing year. (English version of this journal is coming soon)
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#26 Creator Marketing auf Pinterest: Pins und Performance >
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#26 Creator Marketing auf Pinterest: Pins und Performance
#25 Customer Influencer - Kunden als Markenbotschafter >
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#25 Customer Influencer - Kunden als Markenbotschafter
#24 Creator Bindung in Krisenzeiten >
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#24 Creator Bindung in Krisenzeiten
#23 How to not get lost in the Black Week madness! >
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#23 How to not get lost in the Black Week madness!
Have you already marked November 25 i...
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#22 9:16 – Vertical Video Marketing mit TikToks, Reels und Shorts (mit We Create) >
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#22 9:16 – Vertical Video Marketing mit TikToks, Reels und Shorts (mit We Create)
TikToks, Reels oder doch lieber YouTu...
Duration: 35:40 Min
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One year of Instagram Threads: Is this app really worth it?
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