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  • #Beauty
  • #Instagram

875,000 impressions for Douglas at the CSD

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Intro

The collaboration was part of Douglas' commitment to the LGBTQAI+ community and included the launch of new products and the communication of values shared by Douglas and Cologne's Christopher Street Day.

Strategy

Nicolette and Douglas successfully implemented a collaboration in which they created 2 Instagram stories, 2 reminders and 1 reel. Nicolette played an important role as the face of the campaign and actively participated in the Cologne CSD to represent the messages and values of the partnership and share them with her community.

Strategy

PERFORMANCE

With the integration on Nicolette's Instagram account, over 850,000 impressions were achieved, resulting in a high performance for the brand.

FORMATS

In addition to a reel in the creator's feed, the Instagram Story + Reminder was also used to provide even more input.

AWARENESS

By implementing the project as part of Christopher Street Day, it was possible to draw attention to the relevant topic of "equal rights".

AUTHENTICITY

On her account, Nicolette stands up for values that are conveyed by the CSD. That's why the implementation by her and Douglas was particularly authentic.

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Results

Data

874.200
Total Impressions
That is how many people have come into contact with the content.
129.500
Reach
That's how many people the content has reached.
1.790
Link Clicks
This is how often the links in the video were clicked on.

Creator

nicolette.vlogt@nicolette.vlogt

Content

Seen On

instagram_
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