2.3 million impressions for the perfect home furnishings
Intro
The main aim of the campaign was to increase brand awareness of Schüller, a furniture manufacturer, and to inspire viewers. The focus was on showing how the entire furnishing of one's own home can be perfectly tailored to the individual concept and needs of each individual.
Strategy
In an inspiring collaboration, Schüller and Izela implemented a campaign focusing on the utility room. The aim was to provide inspiration through Izela's personal story and at the same time increase Schüller's brand awareness. The story and reel showed how Izela realized her dream of a perfect utility room with Schüller's innovative solutions, appealing to a wide audience looking for creative interior design ideas.
PERFORMANCE
Through the creative implementation and the end result of the content, Izela was able to increase performance enormously.
BRAND FIT
Izela's account is all about interior design and organization in her own home. Accordingly, the fit between the company and the creator was perfect.
INSPIRATION
Izela's Instagram account offers her community pure inspiration, and she has once again hit the ground running with this collaboration.
BRAND AWARENESS
The aim of the campaign, to increase brand awareness, was fully achieved with the implementation and the appropriate content.
Results
Data
Creator
@izela_langeContent
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