Collect donations as a Creator
Creators can now organize and personalize fundraising campaigns on TikTok. This includes options such as a name, the donation goal and a cover photo.
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Video Notes
Notes have been available on Instagram for a while now. However, it will now be possible to record 60-second videos as a note and share them with your followers.
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Location Feature on Instagram
The new Snapchat? In the future, users will be able to share their location on Instagram with selected friends for 1 hour.
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Collage Option for Stories
Users will soon no longer be able to post just one photo in the Instagram Story, but will be able to select several images from their albums to create a collage.
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Refresh on Instagram
Instagram allows you to reset your recommended content and rebuild your recommendations. This also gives you the option of unfollowing people you follow whose content no longer matches your interests.
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DMs with focus on Creator
The app introduces tools that allow users to sort and filter “message requests”. You can now sort and filter message requests by number of followers, verified accounts, brands, creators and other factors.
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Top sources for reels views
In the Instagram Professional Dashboard, creators will soon be able to see what the main sources are that make up their Reels views. Examples include suggestions, shared content and profiles.
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Shorts in Trending Charts
On YouTube, not only long videos are now displayed in the trending charts, but also shorts.
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On-Screen tips for Reels
Instagram is working on a feature that displays creator tips for your own reels after they have been posted. This includes, for example, how long the reel was viewed due to a hook or how many views were generated in the last week.
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Instagram CEO recommends carousel posts
Adam Mosseri recommends Creators to focus more on carousel posts. These generate more engagement and are now even displayed in the Reels tab when music is added.
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Post Instagram Reels on threads
Meta is testing a feature that allows users to post their reels from Instagram directly to threads.
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This social media and employer branding journal shows you the relevance of a successful employer brand for every company, how it is built up in the long term and why social media is an optimal communication channel for employer branding, especially for the Gen Z target group. (English version of this journal is coming soon)
This social media and influencer marketing journal shows you the relevance of short content in influencer marketing, which challenges creators and companies have to overcome and why Generation Z is probably the most relevant target group. (English version of this journal is coming soon)
With this Instagram Marketing Journal, you'll learn how to use influencer marketing to take your success to the next level and how to successfully collaborate with creators. (English version of this journal is coming soon)
In addition to the already very successfully established ways to implement influencer marketing, TikTok offers completely new opportunities. How can influencer marketing be implemented and what is important in a TikTok campaign? Here's how to take your marketing success to the next level with TikTok. (English version of this journal is coming soon)
This social media and influencer marketing whitepaper reviews 2021 with all its developments and gives marketers an outlook on the industry's marketing year. (English version of this journal is coming soon)
28|11|2022
#26 Creator Marketing auf Pinterest: Pins und Performance
25|10|2022
#25 Customer Influencer - Kunden als Markenbotschafter
11|10|2022
#24 Creator Bindung in Krisenzeiten
26|09|2022
#23 How to not get lost in the Black Week madness!
Have you already marked November 25 i...
Duration: 22:56 Min
12|05|2022
#22 9:16 – Vertical Video Marketing mit TikToks, Reels und Shorts (mit We Create)
TikToks, Reels oder doch lieber YouTu...
Duration: 35:40 Min
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