Bio changes on TikTok
In your TikTok bio, you can no longer link to your Instagram or YouTube account.
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New Reels filters
You can now filter Reels by Latest or Most Viewed, letting you see either the most recent uploads or those with the highest views.
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20 minute Reels
The CEO of Instagram has announced that longer videos are now possible. However, he recommends not exceeding a length of 3 minutes, as otherwise the reels will not be played as recommendations.
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New follower option
Instagram has a new option under Following & Invitations called “Automatically confirm anyone that you follow.” When this is turned on, follow requests from accounts you already follow are automatically approved.
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Sort reels by “Most viewed” or “Latest”
Instagram is testing the ability to sort reels by “Latest” or “Most viewed.
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Collages on Instagram
Instagram just dropped a new animated collage tool in Stories. Select 5 to 20 photos and watch them turn into an animated collage.
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Instagram Redesign
From now on, the app may look different when you open it. Reels will appear primarily in the Home tab, with DMs right next to them. This change is being introduced because, according to the platform, Reels and DMs are the most frequently used features. The change will initially be introduced in India. If you don’t like the redesign, you can also turn it off and return to the “normal” design.
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This social media and employer branding journal shows you the relevance of a successful employer brand for every company, how it is built up in the long term and why social media is an optimal communication channel for employer branding, especially for the Gen Z target group. (English version of this journal is coming soon)
This social media and influencer marketing journal shows you the relevance of short content in influencer marketing, which challenges creators and companies have to overcome and why Generation Z is probably the most relevant target group. (English version of this journal is coming soon)
With this Instagram Marketing Journal, you'll learn how to use influencer marketing to take your success to the next level and how to successfully collaborate with creators. (English version of this journal is coming soon)
In addition to the already very successfully established ways to implement influencer marketing, TikTok offers completely new opportunities. How can influencer marketing be implemented and what is important in a TikTok campaign? Here's how to take your marketing success to the next level with TikTok. (English version of this journal is coming soon)
This social media and influencer marketing whitepaper reviews 2021 with all its developments and gives marketers an outlook on the industry's marketing year. (English version of this journal is coming soon)
28|11|2022
#26 Creator Marketing auf Pinterest: Pins und Performance
25|10|2022
#25 Customer Influencer - Kunden als Markenbotschafter
11|10|2022
#24 Creator Bindung in Krisenzeiten
26|09|2022
#23 How to not get lost in the Black Week madness!
Have you already marked November 25 i...
Duration: 22:56 Min
12|05|2022
#22 9:16 – Vertical Video Marketing mit TikToks, Reels und Shorts (mit We Create)
TikToks, Reels oder doch lieber YouTu...
Duration: 35:40 Min
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