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Market research with HeyPiggy: Almost half a million impressions in the Instagram Story

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Intro

Earn money with surveys: HeyPiggy makes it possible! The platform is a panel of the market research company "Make Opinion". On the website, users can earn vouchers for various companies after taking part in surveys. To get even more people interested in the platform, HeyPiggy wanted to get into influencer marketing.

Strategy

For HeyPiggy, we worked with five of our exclusive creators. The aim was to generate reach within the relevant target group and more users for the platform. Link integration was particularly important for this, which is why we opted for implementation in the Instagram Story. In addition, each creator was given a personalized landing page to measure individual traffic.

Strategy

LINK INTEGRATION

To bring the target group to the platform, each creator has integrated a link into their Instagram Story.

REWARDS

The Creator's application aimed to encourage users to take part in surveys. After this, participants were rewarded with vouchers for various companies.

LONG TERM

As participants are rewarded with vouchers, the platform ensures that customer loyalty is sustained and users can be retained in the long term.

REACH

In order to reach as many users as possible on social media, we worked with high-reach creators on Instagram.

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Results

Data

400.000
Total Impressions
That's how many people have come into contact with the content.
70.600
Reach
That's how many people were reached with the content.
7.300
Link Clicks
That's how many people have clicked on the links to the platform.

Creator

diefiliz@diefiliz
armineagle1@armineagle1
kathinkaaaa_@kathinkaaaa_
reneschmock@reneschmock
alexperiences@alexperiences

Content

Seen On

instagram_
content
content
content

CONCLUSION

The cooperation with lookfamed is absolutely great for us! We have always felt very well advised and the proactive communication for the benefit of the optimal output has made the results so far very successful for us!

Patrick Stamm, Head of Marketing of Make Opinion

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      You are welcome to apply if you have reached the following key figures:

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