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Authors:Milena Jonatz

Social Media – How the journey developed into a professional business

With this whitepaper we look back at the development of the most popular social media platforms Instagram, TikTok, YouTube, LinkedIn, Pinterest and Twitch so far. We show you how to use and establish these changes and new features in the best way for you and your marketing success. (English version of this journal is coming soon)
6
Best Cases
50
Pages
75
Satisfied readers
Exclusive content from one of the most experienced influencer agencies in Germany

Exclusive
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Marketing How to
Social Media and Influencer Marketing Know How at first hand

Step by Step
How to use the different platforms for your marketing

Predictions
These changes in the social media world will be upon us

Strategy
Recommended actions for a new social media strategy

That's why the topic is more relevant than ever

For companies, a professional social media presence is essential to keep up with the competition. It is particularly important to be constantly up to date and to follow the developments of the individual platforms. Every social media platform competes with other successful apps and is therefore constantly introducing new, improved functions to the market in order to position itself individually.

The journal offers you these important insights

With this whitepaper, you'll learn which developments are shaping the most popular social media platforms, what predictions can be made from this, and how marketers as well as creators can draw the best possible opportunities for themselves and marketing.

This is why the topic takes you further

"We are no longer a square photo-sharing app" - reported Mosseri, Head of Instagram in a statement on Twitter. In the future, Instagram will focus on moving images, messaging and shopping - the formats with which the platform is strongly overtaking its competitors. What opportunities does the new focus offer and how can companies and creators use the formats for themselves?

About the authors

Milena Jonatz
Milena is part of our marketing team and responsible for social media. Her ideas are the cornerstone for our editorial plans. In addition, with her editorial experience, she is always the right contact when it comes to blogposts and whitepapers.

What our customers say

Steffen Obermann
ZUFALL logistics group, Leiter zufall.lab
„The journals gave us with a lot of expertise on current social media topics in a short amount of time, so we didn't have to spend our time on long research and cost-intensive workshops.“
Benedikt Goldhagen
Holzbau Goldhagen GmbH, Geschäftsführer
„lookfamed's journals provide a good overview of a wide variety of social media topics.“
Philip Schmidt-Dold
Grundstücksgesellschaft Schmidt-Dold bR, Geschäftsführer
„I especially like the Business Social Media Guide. It's nice to see the methods of social media marketing not only in theory, but in practical use.“
Johannes Henkel
Viridicon AG, CEO
„We have often been able to implement the learnings from the lookfamed journals. Very helpful for both social media beginners and experts.“
Markus Werner
NBRX AG, CTO
„The journals of lookfamed are the best contact-point if you are looking for detailed info about influencers and social media marketing - thumbs up!“

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