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Almost half a million impressions for ad made by Family Creators: Kinofest 2024

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Intro

Kinofest 2024 took place over two days in September 2024. As part of this, the three Family Creators @diefiliz.blogs, @mrs_ermerson and @escanutells promoted the event in the form of reels and Instagram stories.

Strategy

To make people want to go to the movies again, the “Kinofest” was launched. On these days, cinema tickets are available for just €5 and there are reduced prices for snacks and drinks. Three family creators worked together to promote the event on Instagram. Content was published weeks before the actual Kinofest.

Strategy

FAMILY CREATORS

The selection of suitable Family Creators drew attention to Kinofest 2024 through authentic storytelling and showed that cinema is something for the whole family.

REELS

By choosing Instagram Reels as one of the content formats, the creators had numerous opportunities to create creative storytelling.

AWARENESS

The primary goal was to draw attention to Kinofest 2024. Awareness was therefore the primary goal of the campaign.

IMPRESSIONS

The creative and authentic content pieces from the selected creators generated over 450,000 impressions.

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Results

Data

458.000
Impressions
That is how many people have come into contact with the content.
200.900
Reach
That is how many people the content has reached.
1.041
Sticker Taps
That is how often the stickers provided were clicked on.

Creator

diefiliz.blogs@diefiliz.blogs
mrs_ermerson@mrs_ermerson
escanutells@escanutells

Content

Seen On

instagram_
content
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