Immense increase in website traffic for Reisenthel
Intro
Anna has been using Reisenthel shopping bags and baskets privately for many years. She was therefore able to identify with the brand very well. However, the brand's products not only fit perfectly with the creator herself, but also with her community. This was reflected above all in the very good results of the campaign.
Strategy
With an Instagram story and a reminder, Anna managed to convince her community of the Reisenthel products. With almost 2,500 link clicks, she was able to increase website traffic for the brand enormously as part of the campaign. This shows that the cooperation was a complete success and that the goal of the collaboration was more than achieved. In addition, the implementation clearly shows how important it is in influencer marketing that the creators can identify with the brand they are promoting.
COMMUNITY
Actively convincing your own community as part of a campaign is crucial to its success. Anna's community was able to identify with the products, so the recommendation of Cretaorin was very well received.
BRAND FIT
As Anna has been using the products for several years and is 100% convinced of them herself, the brand is an ideal fit for her and her account.
PERFORMANCE
Anna managed to increase the performance of the collaboration enormously through appropriate storytelling and the products she perfectly staged.
LINK CLICKS
With almost 2,500 link clicks, the cooperation was able to generate very good website traffic so that the objective of the campaign was ideally achieved.
Results
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