The biggest Purelei highlight of the year
Intro
The aim of the campaign was to present and advertise Purelei's jewelry on Instagram in a skillful and stylish way. Jessi was able to implement this with high quality and convince her community of the jewelry brand.
Strategy
Jessi used her Instagram story to promote the brand's products through appropriate storytelling and was able to convince her followers. There was also a big discount, which was ideal for Black Friday and made the collaboration a success.
PERFORMANCE
Jessi was able to increase the performance of the campaign through her skillful implementation.
BRAND FIT
Who doesn't like to wear beautiful jewelry? Jessi's target group fits perfectly with the theme of the campaign, which is why the brand fit was also a given here.
LINK CLICKS
The creator was able to achieve over 1,100 link clicks with her story.
AUTHENTICITY
The storytelling gains authenticity through the setting and the natural integration into their everyday lives.
Results
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