Authentic integration into everyday life: @kevin.schmock x Snocks



Intro
Kevin presented SNOCKS products in an authentic and everyday way by sharing his personal experiences. Through his content, he motivated his community to make a direct purchase decision.
Strategy
@kevin.schmock is known on both Instagram and TikTok as an authentic creator who transparently shares his opinion on various products. His advertising for Snocks boxer shorts was correspondingly authentic. He then integrated this authentically into his everyday life and encouraged his followers to buy them.

AUTHENTICITY
Kevin is known and loved for his humorous and authentic manner. This makes every ad immediately more credible.
DAILY LIFE
By integrating the product advertising into his everyday content, the collaboration with Snocks was much more authentic.
INSPIRATION
By showing the products directly, Kevin was able to give his community direct buying inspiration.
SALES
By implementing the collaboration well, Kevin was able to convince his followers to buy Snocks products.


Results
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Creator
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