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Authors:Marie Walowsky

State of Podcast: The depth of the podcast sea!

It regularly accompanies us in our everyday tasks: the podcast. And companies in particular have already discovered the potential of these audio streams for themselves and established podcast marketing. Precisely because users consume podcasts so actively and at a high frequency, the podcast is suitable for enormous reach and the improvement of one's own branding. (English version of this journal is coming soon)
2
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30
Satisfied readers
Exclusive content from one of the most experienced influencer agencies in Germany

Exclusive
Content


Marketing How to
Social Media and Influencer Marketing Know How at first hand

Step by Step
How to use the podcast for your marketing

Predictions
Podcast for reach and successful branding

Strategy
How podcast marketing works

That's why the topic is more relevant than ever

Day by day the (social media) world is becoming more fast-paced and users want to absorb a lot of information in the shortest possible time. Thanks to podcasts, users can actively absorb content alongside other important tasks, so they don't waste time. So for companies, it effectively lends itself to integrating advertising within a podcast and staying active in the minds of listeners here.

The journal offers you these important insights

This whitepaper is based on the content of the lookfamed Ocean stream and the expertise of OMR Podstars. How can you leverage the podcast for your marketing strategy and what are some ways to authentically integrate advertising into a podcast? With the experts of OMR Podstars, we have created an exclusive checklist that will definitely make podcast marketing successful.

This is why the topic takes you further

Competition is always on the rise and it is becoming more and more important for companies to actively place themselves and rely on individual content. The podcast offers the chance to produce content easily and quickly and to remain in the minds of listeners in the long term. No matter whether an own podcast with added value or a short playtime in successful podcasts - every company should discover and use this promising way of marketing for itself.

About the authors

Marie Walowsky
Marie is responsible for our campaign area and in constant exchange with our clients and creators. With her years of experience, she has built up extensive expertise in the areas of influencer campaigns.

What our customers say

Steffen Obermann
ZUFALL logistics group, Leiter zufall.lab
„The journals gave us with a lot of expertise on current social media topics in a short amount of time, so we didn't have to spend our time on long research and cost-intensive workshops.“
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Holzbau Goldhagen GmbH, Geschäftsführer
„lookfamed's journals provide a good overview of a wide variety of social media topics.“
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Grundstücksgesellschaft Schmidt-Dold bR, Geschäftsführer
„I especially like the Business Social Media Guide. It's nice to see the methods of social media marketing not only in theory, but in practical use.“
Johannes Henkel
Viridicon AG, CEO
„We have often been able to implement the learnings from the lookfamed journals. Very helpful for both social media beginners and experts.“
Markus Werner
NBRX AG, CTO
„The journals of lookfamed are the best contact-point if you are looking for detailed info about influencers and social media marketing - thumbs up!“

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