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Authors:Anton Ha

Influencer Marketing – How to make it work in other European countries as well

This Influencer Marketing Whitepaper is based on a study by the Influencer Marketing Agency Lookfamed and the Georg-August-University Göttingen. The study examined the success factors of influencer campaigns in other European countries.
8
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122
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Exclusive content from one of the most experienced influencer agencies in Germany

Exclusive
Content


Marketing How to
Social Media and Influencer Marketing Know How at first hand

Step by Step
These creators have the greatest success in the respective countries

Predicitions
These factors can be used to measure the success of influencer campaigns

Strategy
This is how the respective countries should implement their influencer campaigns

That's why the topic is more relevant than ever

Now that influencer marketing has established itself in Germany, more and more companies are turning to international influencer marketing. For companies, this offers the opportunity to expand their own target group and, above all, to consolidate their corporate presence in the wider world.

The journal offers you these important insights

The aim of this study is to obtain a concrete assessment of the relevant KPIs in the various countries for international influencer marketing. In addition, this whitepaper and the study clarify the possible different results of the respective countries. So recommendations for action can be drawn from this, which should promise the best possible success.

This is why the topic takes you further

In order to be able to classify the respective Creators in the different countries, there are some implications that should be considered. The Creator's country affiliation has a great influence on the target group to be addressed and thus on the achievement of the goals. From the classification of the Creator, we are able to draw initial application recommendations for both performance and branding campaigns.

About the authors

Anton Ha
Anton is one of our founders and CEO at lookfamed. With his expertise around influencer and social media marketing, he is the contact for all questions of the industry.

What our customers say

Steffen Obermann
ZUFALL logistics group, Leiter zufall.lab
„The journals gave us with a lot of expertise on current social media topics in a short amount of time, so we didn't have to spend our time on long research and cost-intensive workshops.“
Benedikt Goldhagen
Holzbau Goldhagen GmbH, Geschäftsführer
„lookfamed's journals provide a good overview of a wide variety of social media topics.“
Philip Schmidt-Dold
Grundstücksgesellschaft Schmidt-Dold bR, Geschäftsführer
„I especially like the Business Social Media Guide. It's nice to see the methods of social media marketing not only in theory, but in practical use.“
Johannes Henkel
Viridicon AG, CEO
„We have often been able to implement the learnings from the lookfamed journals. Very helpful for both social media beginners and experts.“
Markus Werner
NBRX AG, CTO
„The journals of lookfamed are the best contact-point if you are looking for detailed info about influencers and social media marketing - thumbs up!“

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