700 orders in a 2-hour stream: Mijuwi x @reneschmock
Intro
To announce the restock of his own energy syrup with Mijuwi, content creator @reneschmock went live with the brand on TikTok and packaged his followers' orders together with them.
Strategy
Exclusively for the livestream by Rene Schmock and the Mijuwi brand, the content creator's followers received a 25% discount code, which was only communicated in the stream and had never been seen before. The stream ran for 2 hours, during which over 700 orders for the influencer's products came in. The promotion was announced both via TikTok and Instagram.
LIVE STREAM
Together with Mijuwi, Rene Schmock went live on TikTok for his community to draw attention to the restock of his own energy syrup.
CODE
A 25% code has been made available especially for the live stream, which has never been available from Mijuwi before.
PRODUCT
The livestream focused on the product that the content creator himself launched on the market together with the brand.
ORDERS
During the 2-hour livestream alone, Mijuwi and Rene received over 700 orders - making the campaign a complete success.
Results
Data
Creator
@reneschmockContent
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