Over 1 million impressions for interior products from Ritzenhoff x @saskiasfamilyblog
Intro
Creator Saskia from @saskiasfamilyblog promoted Ritzenhoff products in her story. She generated reach and attention for the new collection.
Strategy
On Instagram, creator @saskiasfamilyblog regularly shares insights into her home, her interior design and various decorative items. Saskia promoted the Sommersonett collection from Ritzenhoff in her Instagram story. In this context, she placed the glasses from this collection visibly and beautifully and integrated them into an appealing storytelling. This enabled her to generate reach and awareness for the brand.
INTERIOR
On her account, Saskia regularly shares insights into her very tastefully furnished home. Accordingly, the brand with the products was an ideal match for her content.
STORYTELLING
Precisely because the brand suits her so well, Saskia was able to integrate the products ideally and, above all, authentically into her everyday storytelling in her story.
INSTAGRAM STORY
The Instagram Story offers the great advantage that products can be integrated into everyday life, making advertisements appear particularly authentic.
REACH
The main aim of the collaboration between Ritzenhoff and Saskia was to generate reach for the new collection.
Results
Data
Creator
@saskiasfamilyblogContent
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